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Baseline Capital rebranded to HML Business Intelligence

HML has rebranded its Baseline Capital subsidiary HML Business Intelligence.

The announcement comes six months after HML acquired the company, which provides residential mortgage data analysis and performance metrics. HML Business Intelligence’s residential mortgage data pool currently comprises of approximately 320,000 live accounts.

HML Business Intelligence has launched a regular Mortgage Investor report. This will enable subscribers to benchmark their own portfolio of loans against a representative sample of industry data.

HML Business Intelligence will also be adding HML’s clients to the pool. HML Business Intelligence director Damian Riley says: “The size of our data pool already sets us apart from other analytics providers in the market but under the HML brand we can become the primary source of mortgage performance data for mortgage lenders, asset managers and investment banks and advisers in the UK”.

HML chief executive officer Brian Brodie says: “We are now able to offer our clients best-in-class analytics, which among other things will enhance HML’s special servicing capabilities. We can now help our clients maximise the performance of loans by offering services from predicting propensity to default, right through to best handling of possessed properties.”


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