View more on these topics

Axa Wealth launches non-advised platform paying adviser commission

Axa Wealth has launched a non-advised platform which will pay advisers commission for introducing clients to the service.

The company says its Axa Self Investor service will suit clients who want to manage a proportion of their investments themselves or do not want to pay for advice.

Clients using Axa Self Investor will be able to access around 170 funds through the platform’s stocks and shares Isa and trading account.

Commission will be paid as a percentage of the funds under management in the stocks and shares Isa, paid monthly on a recurring basis, or as an amount based on the number of new clients who invest, as agreed with the adviser.

The minimum investment is £200 a month or a £2,000 lump sum. Clients using smart+ will be charged a flat fee of £4 a month, plus a wrapper charge of 0.5 per cent a year collected monthly. There are no initial charges on funds and no switching or dealing costs. Axa Self Investor will rebate clients up to 50 per cent of the annual management charge.

Axa Wealth chief executive Mike Kellard says: “Axa Self Investor is an easy-to-use investment service.”

Premier Wealth Management managing director Adrian Shandley says: “I worry that if the Self Investor service takes off, Axa will ditch advisers.”


News and expert analysis straight to your inbox

Sign up


    Leave a comment


    Why register with Money Marketing ?

    Providing trusted insight for professional advisers.  Since 1985 Money Marketing has helped promote and analyse the financial adviser community in the UK and continues to be the trusted industry brand for independent insight and advice.

    News & analysis delivered directly to your inbox
    Register today to receive our range of news alerts including daily and weekly briefings

    Money Marketing Events
    Be the first to hear about our industry leading conferences, awards, roundtables and more.

    Research and insight
    Take part in and see the results of Money Marketing's flagship investigations into industry trends.

    Have your say
    Only registered users can post comments. As the voice of the adviser community, our content generates robust debate. Sign up today and make your voice heard.

    Register now

    Having problems?

    Contact us on +44 (0)20 7292 3712

    Lines are open Monday to Friday 9:00am -5.00pm