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Axa Wealth International boosts offshore proposition after sales fall

Axa Wealth International has introduced a focused offshore sales and distribution division, following a drop in offshore sales in the first half of 2012.

The division aims to provide advisers with an enhanced level of technical service. Axa will launch a telephone support service for offshore accounts and grow its offshore sales division.

Axa’s offshore sales fell 37 per cent to £345m in the first half of this year, as total sales fell 16 per cent from £1.9bn to £1.6bn.

The provider has appointed Acuity Consultants director Simon Willoughby to head up the new offshore propositions team.

Axa Wealth Intentional managing director Mike Foy says: “Creating a distinct offshore sales focus demonstrates Axa Wealth’s long-term commitment to the offshore market and is essential given the changes anticipated as a result of the RDR and how the offshore market continues to evolve from a distribution and service proposition perspective.”


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There is one comment at the moment, we would love to hear your opinion too.

  1. Oh no! We need this like a hole in the head. All the life companies going offshore to pick up the shady non registered advisers around the world. The last chance saloon for the life cowboys.

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