AXA SUN LIFE
Capital Protected FTSE Bond
Guaranteed equity bond
Growth linked to the performance of the FTSE 100 index
Five years and six months
Original capital returned in full regardless of performance of index
Up to 77% growth at end of term
March 19, 2004
The Axa capital protected FTSE bond is a guaranteed equity bond that will return investors' capital at the end of the term regardless of index performance, plus 77 per cent of any growth in the index.
Highclere Financial Services partner Alan Lakey thinks that although a choice of structured products is to be welcomed, the Axa product does not sparkle. He prefers products from the likes of HSBC, which regularly offers what he regards as excellent capital-secure products.
He says: “This is an unexciting but solid product which will sell on Axa's reputation as much as the plan features. Axa's name and reputation is a plus and the literature extremely succinct and easily understood.”
According to Lakey, the 3 per cent commission Axa pays is typical and quite reasonable. However, when asked what he does not like about the product and how Axa could have improved on the design he says: “The averaging of the final five quarter index positions receives the downside, but with the downside already limited, it would have been better to have used a final spot position.”
He concludes: “The capital protection is likely to appeal to investors who remain singed from recent stockmarket turmoil.”
Suitability to market: Average
Investment strategy: Average
Adviser remuneration: Good