Aviva has signed an exclusive three-year deal with the Lighthouse Group to provide protection products through its national adviser division, Lighthouse Financial Advice.
The agreement, which will begin on 3 June, covers the sale of Aviva’s core protection products including life insurance, critical illness cover and income protection.
Lighthouse Group chief executive Malcolm Streatfield says: “LFA is establishing itself as the “go to” adviser for middle-Britain, and Aviva’s expertise, product range and dedicated support mean we can work together to substantially increase the proportion of customers who have adequate protection cover.
“We are on target to grow our LFA division’s adviser numbers from 200 to 500 over the next three years and we want protection to be at the heart of our proposition.”
Aviva protection distribution director Louise Colley says: “We are absolutely thrilled to be working with Lighthouse. Both businesses have a mutual desire to ensure more families than ever before have protection in place.”