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Assureweb in new links

Assureweb is claiming that new links with four product providers’ websites will treble its new business transactions in the next year.

The portal now links to the extranet sites of Prudential, Scottish Equitable, Standard Life and Scottish Pro- vident in addition to Nor- wich Union, Scottish Widows, Friends Provident and Legal & General.

Assureweb director of product marketing Stephen Wynne-Jones says a lack of co-operation between portals and extranets has resulted in a failure to provide a good enough service for advisers.

He says advisers are failing to benefit from the efficiency savings that a portal can provide as they have to access different providers’ websites and rekey data many times.

Wynne-Jones says: “Based on current trends, we would predict that with these new provider links in place, Assureweb’s new business transaction volumes will treble during the next 12 months as we drive improved cooperation between the portal and provider extranets.”

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