The Advertising Standards Authority has intervened 37 times in the last four years to stop a series of unwanted texts, phone calls and mailings sent by an IFA-backed lead generation firm.
TAB Finance, owned by Huddersfield-based DML Financial Services, has seen a flood of complaints after the firm contacted people who have submitted details to personal loan websites.
In each of the 37 database cases the firm has co-operated to remove individuals from its contact lists.
The firm has been hit with 19 cases this year including four in October, compared to 11 last year. In 2012 there were six cases and one in 2010.
The ASA says in these kind of cases it can take further steps against repeat offenders by putting pressure on trade bodies, taking away discounts for bulk postage costs, and referring firms to the Office of Fair Trading.
The firm also had a complaint against it upheld in March 2010 after it sent an unwanted text message to a customer.
It said: “Hi X, it’s Amy from Loan Finder. Can you please call us on 0800 XXX XXXX ASAP to discuss your recent loan application.”
DML Financial Services owner and TAB Finance compliance director Simon Durrans was unavailable for comment.
Last year, he has said he is co-operating with the ASA and any individual affected should contact him first.