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Gadget of the fortnight: Quantify your digital marketing

The service I am looking at this week is a great tool for any hard-pressed PR or digital marketing firm that needs to demonstrate the value of the online coverage they are creating either to a client or internally. Coveragebook.com makes it really easy to analyse online coverage and presents measurement data. Our own PR […]

MM leader: Shock election points to unstable future

As soon as that exit poll came out at the top of election night pointing towards a Conservative majority, the shock among political pundits (and indeed the electorate) was palpable. The pollsters, who had been widely forecasting a hung parliament, had to hastily rip up their predictions. The resounding support for the Tories, as well […]

UK Small Cap

Henry Lowson looks back over the past decade investing in UK smaller companies, exploring the misconception that the sector offers exposure to the UK domestic market only. He also offers his outlook for the sector and points to how an approach that seeks to exploit inefficiencies could be beneficial. Read more here Past performance is […]

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