More than eight out of 10 independent advisers believe they will use a fund supermarket within the next two years, according to new res earch by Dresdner RCM.
Eighty-three per cent of respondents to the Dresdner poll said they expected to use a supermarket, citing the reduction in paperwork and the volume of information as the main benefits.
The survey, which polled 1,700 intermediaries, also found that 42 per cent of advisers would be more likely to recommend investment trusts if they were widely available in fund supermarkets alongside unit trusts.
Sixty-nine per cent said they would be more likely to use a fund supermarket if it included investment trusts.
The consolidated portfolio management service Trans act – which was recently endorsed by the AITC – is currently the only platform to offer a full range of unit and investment trusts.
But 53 per cent of advisers said they needed more information about Transact before they would use it.
Dresdner head of investment trusts Simon White says: “These results confirm a strong interest in fund supermarkets from intermediaries. We were surprised at the high level of usage from our respondents.
“The results also confirm enthusiasm for including investment trusts alongside unit trusts as an important feature of the supermarket offerings.”