Which? is out of touch with price comparisons

EDITOR’S COMMENT OF THE WEEK

If Which? is going to present price comparisons, at least undertake them in a mature way. If a new client came to me for advice about transferring a £5,000 stakeholder pension, I too would “price to avoid”.

In the same way that if I was buying a one-bedroom investment property for £30,000, I would not go to a London City law firm to ask for a quotation.

The RDR is not just about the new world of fees against commission, it is about a service proposition/offering from adviser to client.

It is a shame that Which? did not highlight what the advisers/firms were offering for the fee being quoted.

Why does Which? always insist on only showing the bottom-of-the-barrel business? A very interesting subject, presented in an out-oftouch manner.

Martyn Sinclair

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Money Marketing 7 June 2012


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