Meet consumer needs with low-cost advice, says ABI

A full advice service for a single product costs advisers £670 to deliver to clients, meaning it is not economically viable for most consumers, says the Association of British Insurers.

Speaking at the ABI’s retail distribution review conference on simplified advice this week, assistant director of consumers and distribution Peter Jolly said a simplified advice process must offer a low-cost automated service.

Money Marketing revealed details of the ABI’s proposals for a simplified advice service earlier this month.
Aviva director of distribution development Steve Gay says to meet consumer needs, a simplified advice process must be delivered for as little as £50.

If you enjoyed this article, sign up here to receive daily email updates from Money Marketing and

Readers' comments (1)

  • Decision trees! That'll sort it.

    Unsuitable or offensive? Report this comment

Have your say

Mandatory
Mandatory
Mandatory
Mandatory
Advanced search

Poll

Should there be an RDR consumer awareness campaign?

Current Issue